Monday, November 7, 2011

Sondre Lerche - "Domino" video

When Sondre Lerche announced the premiere of video for "Domino" earlier today on Spin, I had a sense of deja vu. This has happened before. About six months ago, actually. Several months before the release of his self-titled album, friend Katie Barker-Froyland directed the video for the first single off the album. And while Lerche slowly sets to create videos for almost every track on the album a la a indie-pop Beyonce, remaking videos is apparently fair game. The remake of "Domino" is directed by Sondre's wife Mona who first flexed her directing skills in the video for "Go Right Ahead".

"Domino" has considerably less plot than "Go Right Ahead", "Private Caller", or any other Lerche video in recent memory. There's shots of Sondre in the suburbs and some girls acting progressively weirder throughout the video. There's seances, clown makeup, wedding veils, and a random black-clad crone. It's strange, creepy, surreal but beautifully shot and a lot more interesting to watch than Lerche's first attempt. So kudos to the Lerche duo for one-upping themselves pretty much effortlessly.

Enjoy the video for "Domino":

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